Oriental Motor wanted to create a 40’x40’ tradeshow booth that would showcase their maturing presence in the US market. DXD designed their booth with the goals of drawing in attendees with hands-on demos of their product and providing the sales team the opportunity to meet and educate the attendees. We placed demos at the four corners of the booth with large lightbox graphics flanking either side featuring education graphics on the products used. The graphics funneled the user experience to the center of the booth where ample cabinet space exhibited featured products.
